Loved watching the trailers for the upcoming comic book movies during the Super Bowl. It reminds me of an article I just read in GQ that talked about the state of film making in Hollywood and the reason we see so many sequels, prequels and movies based on past properties.
The thought in Hollywood right now is that it is better to bet on an established property and capitalize on the fan base rather than gamble on something new. Established properties come with a ready-built fan base and then maybe you manage to grab some new fans along the way.
Sounds good to me. All the more reason to avoid stressing over writing the next great blockbuster. Just write something or draw something or start something and as Seth Godin says so often "ship!" which means deliver it in some format. Make it as good as you can make it and start building that fan base now. the best time to start was a couple of years ago. The second best time is today. (I also stole that from Seth)
Monday, February 7, 2011
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